Tag: Docomo

The Seconds Effect! Will Tata DoCoMo change market Dynamics

Jul 17, 2009

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by

hemal

in Information and Communications Technology

If you are a Mumbaikar, you will remember this. BPL (now Loop) Mumbai had launched an aggressive campaign which reduced customers bill by almost 30%. That was called One Second Billing. Tata DoCoMo is the GSM based telecommunications service of Tata Indicom in partnership with Japan’s leading mobile operator, NTT DoCoMo. They have a Pan…